See a real sample · The $29 Launch Kit

A Real Consulting Launch Kit — the Complete $29 Sample

Buying a “complete launch package” sight-unseen is a leap of faith. So here's the whole thing, unlocked. Below is a real, complete Consulting Launch Kit — every one of the six deliverables — generated for one concrete example consultant. This is exactly the shape, depth, and quality you get for $29, written for your background instead.

The example consultant

Maya Okonkwo — 9 years in B2B SaaS customer success and onboarding. Led CS teams at two seed-to-Series-A startups, where she rebuilt onboarding and cut early churn. Now going independent. She wants to replace her salary and land her first 3 clients in 60 days, ideally serving early-stage B2B SaaS founders. Here's the kit her answers produced.

Maya is an illustrative example, not a real customer. Prices and plans are realistic starting points, not guarantees.

Start free — instant

Want your own version of everything below? Start with the free niche check — describe your background and get your most sellable niche and 3 priced offer ideas on-screen instantly. No signup, no card. Then unlock the full kit if it's a fit.

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Part 1 of 6

One-line positioning statement

The single sentence that makes Maya easy to hire — it names who she helps, the outcome, and how she gets there:

Positioning statement

“I help seed-to-Series-A B2B SaaS teams turn new signups into paying, sticky customers — by fixing the onboarding gaps that quietly drive early churn.”

Why it works: it targets a specific buyer (early-stage SaaS), promises a measurable business outcome (activation and retention), and stakes out a lane (onboarding) instead of “customer success consulting.”

Part 2 of 6

3 productized offers, each priced

Three offers at ascending commitment, ordered so the first is the easiest “yes” to lead with:

Onboarding Teardown
$2,500 flat

A 2-week audit of the current signup-to-activation flow: session reviews, funnel data, and a prioritised report of the 3 highest-impact fixes. The low-risk front door that turns a cold lead into a paying client fast.

90-Day Activation Sprint
$6,500 project

The teardown plus hands-on execution — a rebuilt activation path, in-app prompts, and an instrumented funnel, with a 30- and 60-day results review. The flagship engagement.

Fractional CS Lead
$3,500/mo retainer

Ongoing ownership of onboarding and retention for teams without a senior CS hire — playbooks, weekly cadence, and reporting. Predictable monthly revenue once a project proves value.

Part 3 of 6

Rewritten professional bio

Ready to paste into LinkedIn, a proposal, or a website about page:

Maya Okonkwo helps early-stage B2B SaaS teams turn new signups into paying, long-term customers. Over nine years leading customer success and onboarding at two venture-backed startups, she rebuilt activation flows that lifted trial-to-paid conversion and cut early churn — the difference between a leaky funnel and compounding growth. Now working independently, Maya partners with founders and product leaders who have strong signup numbers but watch too many new users go quiet before they ever reach value. Her work is practical and measurable: she audits where users drop off, redesigns the path to first value, and instruments the funnel so the gains are provable. If your onboarding is quietly costing you customers, she can help you fix it.

Part 4 of 6

Cold-outreach email + follow-up sequence

A first email tuned to the niche, plus two spaced follow-ups. Warm, specific, and built around one soft ask:

Email 1 — the opener
Subject: quick idea on Northwind's trial activation Hi Dana, I've been watching what Northwind is building — great momentum on signups. Teams at your stage usually have the opposite problem to a lead-gen one: plenty of new users arrive, but a big share go quiet before they hit the "aha" moment, and that quietly caps revenue. I spent 9 years fixing exactly that inside B2B SaaS CS teams — rebuilding onboarding so trials actually convert and stick. I put together a couple of specific ideas for Northwind's activation flow. Worth a 20-minute call to walk through them? No pitch — if it's useful you can run with it either way. Best, Maya
Follow-up 1 — 3 days later
Subject: re: quick idea on Northwind's trial activation Hi Dana — floating this back up in case it slipped past. One quick example: the single biggest activation leak I see at your stage is a first-run experience that shows the product before it shows the user their own win. A small reorder of those first two screens often moves trial-to-paid more than a whole feature launch. Happy to share what I'd look at first for Northwind on a short call.
Follow-up 2 — 5 days after that
Subject: last note — onboarding teardown for Northwind Hi Dana — I'll leave it here so I'm not cluttering your inbox. If activation ever moves up your priority list, I offer a 2-week Onboarding Teardown: I audit your signup-to-activation flow and hand back the 3 highest-impact fixes, ranked. Low lift on your side. Just reply "teardown" and I'll send details. Either way, rooting for Northwind.
Part 5 of 6

One-page proposal template

A fill-in-the-blanks proposal in the kit's house structure — here shown filled in for Maya's Activation Sprint so you can see the depth. Swap the brackets for your own client and offer:

PROPOSAL — Trial-to-Paid Activation Sprint Prepared for [Client name], [Company] · [Date] THE CHALLENGE [Company] is losing too many free-trial users before they reach first value, capping trial-to-paid conversion and slowing revenue growth. WHAT I'LL DELIVER - A drop-off audit of your signup-to-activation flow, with the 3 highest-impact fixes, ranked - A redesigned activation path (flow + in-app copy) - An instrumented conversion funnel + a 60-day results review Out of scope: engineering implementation, pricing-page changes TIMELINE Start: [date, on signature + 50% deposit] Milestones: audit delivered [date] · redesign delivered [date] Complete by: [date] (60-day review follows) INVESTMENT 90-Day Activation Sprint: $6,500 — 50% up front, 50% on delivery [One line framing the price against the cost of the lost trials.] NEXT STEP Reply "approved" (or e-sign at [link]) and I'll send the deposit invoice and we'll start [date].
Part 6 of 6

30-day plan to land your first 3 clients

A concrete week-by-week plan built around Maya's goal — no fluff:

Week 1
Lock the offer & list
Week 2
Start outreach
Week 3
Book & run calls
Week 4
Close & deliver

That's the whole kit. Here's how to get yours.

Everything above — positioning, three priced offers, a rewritten bio, a full outreach sequence, a proposal template, and a 30-day plan — is one $29 Consulting Launch Kit, written for your background instead of Maya's. You don't start with the kit, though. You start free:

Get your own launch kit — start free

See your most sellable niche and 3 priced offer ideas on-screen instantly — free, no account. Then unlock the full kit above for $29 whenever you're ready.

Get my niche — free

Want more detail on any single piece? Read how to pick a consulting niche, how to write a consulting proposal, and how to land your first consulting client — or browse all our free consulting guides.

Consulting.me helps first-time consultants launch with confidence. The example above is illustrative — prices, offers, and plans are realistic starting points, not guarantees. No done-for-you client acquisition, no website building, no legal or tax advice, and no income guarantees. Questions? [email protected].